Mike Roberts, Executive Director of eCommerce, Ogilvy & Mather, talks about the continuity of commerce in today’s world.
Tag Archives: ecommerce
For any brand hoping to make its mark in the digital age, CRM is the pounding heart of Continuous Commerce™.
Branded moments can help form connections with customers who might otherwise pass you by.
Gwen Morrison , Co-CEO of The Store, WPP, shares distinct differences in eCommerce application in developing vs developed markets.
Groundbreaking research can help retailers compete successfully against the biggest online powerhouses.
Martin Lange, Marketing Director of Digital Strategy at Ogilvy shares his views on the bigger dimensions of eCommerce.
For one global company approaching a daunting new marketplace, Continuous Commerce meant identifying a brand new channel